You’d like to be perceived as a trustworthy, visionary company and expert across your market environment? Are you looking for topics and content that interest your customers?
Today, Corporate Publishing involves much more than elaborately designed, expensive print brochures: from the monthly newsletter and the company blog to the personal podcast of your CEO, hicklvesting manages a wide range of Corporate Publishing formats. The goal: to score sustainable points with your target group through relevant content and content marketing. Corporate Publishing is persuasion work, far removed from placative advertising messages.
You want to surprise as an author of industry-relevant information? Do you miss relevance compared to your competitors?
As a company, you never communicate without a purpose. With newsletters, blog articles or customer magazines, you demonstrate your expertise, prove your credibility through serious information and attract old and new customers. hicklvesting is your experienced sparring partner in the search for topics and target group-oriented text creation: we link current topics with your company and develop storytelling, which we play out via various communication channels (social media and blog) as well as content marketing. For instance, our texts can be found in supplements of national daily newspapers, our interviews in the context of award ceremonies and our storylines in customer brochures.
The focus is on a journalistic perspective of company-relevant content: we write professionally well-founded and entertaining texts on virulent issues of the Design, Brand and Architecture sector. Use Corporate Publishing to create added value for your current customers and those who are to become your customers. With our articles you will be a trendsetter in the industry!
Your communication team needs support in developing content ideas? You lack not only relevant topics, but also staff and time?
hicklvesting develops high-quality Corporate Publishing content for regularly distributed formats such as newsletters, as well as for one-off publications. You determine the intensity. We support the internal communication departments of our clients: creative and strategic content development is a time investment that should not be underestimated. A professional view from the outside often identifies overriding themes and meta-trends that go far beyond a new product development or service. Our consulting will be enriched by a lot of experience from the conception of content-rich, target group-oriented storytelling for different industries and their niches.
Can I use the commissioned texts for other purposes? What synergistic effects does a Corporate Publishing commission bring?
At hicklvesting we work with a holistic approach: the communication strategy individually customized for our clients is rarely done on just one channel. We play out identified and prepared topics in the best possible way: texts that we develop as part of a Corporate Publishing assignment can be transferred to other formats such as social media posts or press releases. A positive effect that saves you the double and multiple briefing of different agencies and brings additional attention.